- We work with best in class licensees to develop branded ranges that increase the equity of each intellectual property.
- Sharpe can facilitate all stages of the licensing process – from contract negotiations to drafting the agreement, royalty tracking and payments, licensee management and the product development process.
- We help to strategically develop brands in new categories, new media or territories.
- Whether developing a new brand vision, developing content, or advising on broadcast strategy, Sharpe has the experience plus the contacts to guide our partners to the correct channels for their property.
- We also work hand in hand with our brand owners to market licensees’ products through social media, publicity, and retail marketing opportunities.
- We work directly with retailers to bring cohesive retail presentations that offer a point of difference as well as key promotional focusses in store, and we are able to co-ordinate large scale promotions for our retail partners.
- Sharpe have the contacts and ability to navigate with retailers to bring to life cross category merchandise presentations for our properties.