Project Description


For over 75 years, Polaroid has led as a pioneer of instant photography and an iconic visual imagining brand. Instantly recognizable and synonymous with “sharing life in an instant,” the Polaroid Classic Border logo and Polaroid Color Spectrum logo celebrate creativity and appeal to lovers of visual art including artists and photographers. With over 40,000 Instagram followers, 293,000 likes on Facebook, 110,000 retail doors carrying Polaroid products, and global brand awareness, Polaroid has established itself as a cultural icon steeped in vintage heritage with a fresh, modern take.

Polaroid continues to elevate to trend status due to cultural relevance, social media, and a burgeoning array of consumer electronic products. Talk of Polaroid, the creator of the original social network, continues to grow in our ever-connected world. Be Original. Be Polaroid.

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